A playful, product-led social series that gives Melty chocolate spread a place in snacks, recipes, study breaks and seasonal moments.
- Client
- Melty
- Industry
- Food and chocolate spreads
- Deliverables
- Product social media art direction · Recipe and serving content · Seasonal campaign posts · Arabic social copy adaptations · Promotional product artwork
Keep a familiar packaged product visually fresh across frequent social posts while showing different serving ideas, occasions and flavors.
We made the jar and the chocolate texture the center of the story, surrounding them with light Arabic copy, serving inspiration and bold occasion-based compositions.